How to Create Professional Quotes from Airtable (Step-by-Step Guide)
Creating and sending quotes is essential for any service business, freelancer, or sales team. If you're using Airtable to manage your clients and products, you're already halfway to a streamlined quoting process.
In this step-by-step guide, we'll show you how to generate professional PDF quotes directly from your Airtable data using TypeFlow - no coding required.
By the end of this guide, you'll have a quote generation system that:
- Creates professional-looking quotes with your branding
- Automatically pulls client and product data from your Airtable base
- Includes line items with quantities, prices, and totals
- Optionally collects e-signatures for quote acceptance
- Saves hours of manual work each week
What Is Quote Generation from Airtable?
Quote generation from Airtable is the process of using a connected tool like TypeFlow to automatically create professional PDF quotes directly from your data. Since Airtable doesn't natively generate documents, this workflow is essential for sales teams and service businesses.
The process works in three simple steps:
- Data Pull: Information is pulled directly from your Airtable records - client details, products, quantities, prices.
- Template Merge: The data is merged into a pre-designed template (Google Docs or Template Builder).
- PDF Generation: A final, polished PDF quote is created and saved back to Airtable.
Quotes vs. Invoices: What's the Difference?
While the Airtable structure and workflow are similar, quotes and invoices serve different purposes:
| Aspect | Quote | Invoice |
|---|---|---|
| Timing | Before work begins | After work is done |
| Purpose | Proposal/estimate | Payment request |
| Key fields | Valid until date, revision number | Due date, payment terms |
| Client action | Accept or decline | Pay |
| E-signature need | Common (for acceptance) | Sometimes |
Many businesses use both: a quote converts to an invoice once accepted. We'll cover that workflow later in this guide.
For invoice automation, see our invoice generation guide.
Why Automate Quotes in Airtable?
Quote generation is one of the most requested features in the Airtable community. Automating your quote generation offers significant advantages:
-
Win More Deals: Fast quote turnaround shows professionalism and keeps prospects engaged.
-
Eliminate Errors: Automation ensures pricing and client details transfer perfectly every time.
-
Save Time: Stop copy-pasting from Airtable to Word. Generate quotes in seconds.
-
Consistent Branding: Every quote uses the same professional template.
-
Track Quote Status: Know instantly which quotes are pending, accepted, or declined.
-
Scale Your Sales: The same workflow handles 10 or 1,000 quotes without extra effort.
What You Need to Create Quotes from Airtable
Before we start, make sure you have these tools ready:
| Tool | Purpose | Notes |
|---|---|---|
| Airtable Account | To store client and product data | Free plan works |
| Google Account | To create the quote template | Optional - you can use Template Builder instead |
| TypeFlow Account | To connect Airtable and generate PDFs | 40 docs free |
Airtable Quote Base Structure: Tables and Fields You Need
A well-organized base is the foundation of your automation. Before connecting TypeFlow, ensure your Airtable base is set up to store all necessary quote information.
Clients Table
- Client Name (Single line text)
- Contact Person (Single line text)
- Email (Email)
- Phone (Phone number)
- Address (Long text)
Products/Services Table
- Name (Single line text)
- Description (Long text)
- Unit Price (Currency)
- Category (Single select)
This table serves as your product catalog. You'll link to it when creating quote line items.
Quotes Table
- Quote Number (Auto-number or Formula)
- Client (Link to Clients table)
- Date (Date)
- Valid Until (Date)
- Status (Single select: Draft, Sent, Accepted, Declined, Expired)
- Notes (Long text)
- Line Items (Link to Quote Line Items table)
- Subtotal (Rollup: SUM of
{Line Items}→{Line Total}) - Discount % (Percent)
- Discount Amount (Formula:
{Subtotal} * {Discount %}) - Tax Rate (Percent)
- Tax Amount (Formula:
({Subtotal} - {Discount Amount}) * {Tax Rate}) - Total (Formula:
{Subtotal} - {Discount Amount} + {Tax Amount}) - Quote PDF (Attachment - this is where TypeFlow will store your generated quote)
Quote Line Items Table
- Quote (Link to Quotes table)
- Product/Service (Link to Products/Services table)
- Description (Lookup from Product/Service or Single line text for custom items)
- Quantity (Number)
- Unit Price (Lookup from Product/Service or Currency for custom pricing)
- Line Total (Formula:
{Quantity} * {Unit Price})
Pro Tip
Create a view in your Quotes table filtered by Status = "Draft" to quickly see which quotes need to be finalized and sent.
Create Your Quote Template
TypeFlow offers two ways to create your quote template: Google Docs or the visual Template Builder.
Option A: Google Docs Template
If you're comfortable with Google Docs, create a new document and add placeholders for your data using double curly braces like {{placeholder}}.
Example placeholders:
{{Quote_Number}}- Your quote number{{Date}}- Quote date{{Valid_Until}}- Expiration date{{Client_Name}}- Client's name{{Client_Email}}- Client's email{{Client_Address}}- Client's address{{Notes}}- Any additional notes{{Subtotal}}- Subtotal before discounts{{Discount_Amount}}- Discount value{{Tax_Amount}}- Tax value{{Total}}- Final total
For line items, use {{loop_0}} in a table:
| Description | Qty | Unit Price | Total |
|---|---|---|---|
{{loop_0.Description}} | {{loop_0.Quantity}} | {{loop_0.Unit_Price}} | {{loop_0.Line_Total}} |
TypeFlow will automatically repeat this row for each line item in your quote.
Option B: Template Builder
If you prefer a visual approach or don't have a Google account, use TypeFlow's Template Builder:
- Go to TypeFlow and select "Template Builder"
- Drag and drop elements onto your canvas
- Use the Quote block for a pre-built quote layout
- Customize colors, fonts, and layout
- Map fields directly in the builder
The Template Builder is ideal for users who want quick results without designing in Google Docs.
How TypeFlow works
Connect TypeFlow to Your Airtable Base
Now connect TypeFlow to your Airtable:
- Sign in to your TypeFlow account
- Visit Integrate Airtable with TypeFlow
- Click "Connect to Airtable"
- Authorize TypeFlow to access your Airtable account
- Select your base and the Quotes table
Configure Your Quote Generation Workflow
Once connected, configure your workflow:
- Click "Start a new automation workflow"
- Choose "Google Docs" or "Template Builder"
- Select your template
- Choose your Airtable base
- Select the Quotes table
- Set the attachment field (Quote PDF) where generated PDFs will be saved
- Map Airtable fields to your template placeholders
Accessing Linked Fields
Need client details from the linked Clients table? No rollup fields required!
- Select the linked record field (Client)
- Click the three dots and select "Configure Linked Fields"
- Choose the fields you want (Client Name, Email, Address)
This works for any level of linked records - even accessing product details from your Products table through Line Items.
Configuring Line Items
For line items, select your linked Line Items field and map the nested fields:
{{loop_0.Description}}→ Description from Line Items{{loop_0.Quantity}}→ Quantity{{loop_0.Unit_Price}}→ Unit Price{{loop_0.Line_Total}}→ Line Total
TypeFlow will automatically loop through all line items and add them to your quote.
Optional: Custom Filename
Set a custom filename like: Quote-{{Quote_Number}}-{{Client_Name}}
This makes it easy to identify quotes in your file system.
How to Trigger Quote Generation
You have two options for generating quotes:
Method 1: Button Click (Manual)
Use this when you want to review quotes before generating:
- In TypeFlow, scroll to "Classic Implementation"
- Copy the URL (it contains your flow_id and table_id)
- In Airtable, add a Button field to your Quotes table
- Paste the TypeFlow URL into the button formula
Now click the button on any quote record to generate the PDF instantly.
Method 2: Airtable Automation (Automatic)
Use this for hands-free quote generation. This requires a paid Airtable plan for Airtable Automations or a tool like Make.com.
- Go to Airtable Automations
- Create a new automation with trigger "When record matches conditions"
- Set condition: Status = "Ready to Send"
- Add action: Run Script
- Copy the script from TypeFlow's "Automation in Airtable" section
- Paste the script and configure the record_id variable
- Test and save
Now whenever you change a quote's status to "Ready to Send," the PDF generates automatically.
Start generating PDFs for free
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Add E-Signatures to Your Quotes
TypeFlow includes built-in e-signatures at no extra cost. This lets clients accept quotes with a legally binding signature.
How to Set Up E-Signatures
- Add a signature placeholder to your template:
{{signature}} - In TypeFlow, enable "Request Signature"
- Add the signer's email field (Client Email)
- Generate the quote
When the quote is generated, TypeFlow sends a signature request to your client. Once signed:
- The signed PDF uploads to Airtable automatically
- You can update the quote status to "Accepted" via automation
This eliminates back-and-forth emails and gets deals closed faster.
Quote to Invoice Workflow
Once a quote is accepted, you'll want to convert it to an invoice. Here's how:
Option 1: Duplicate Record
- In Airtable, create a button that duplicates the quote record to an Invoices table
- The button copies all line items and client info
- Adjust the invoice-specific fields (due date, payment terms)
- Generate the invoice PDF
Option 2: Automation on Acceptance
- Create an automation triggered when Quote Status = "Accepted"
- Use a script to create a new Invoice record with the quote data
- Link the invoice back to the original quote for reference
This creates a seamless sales pipeline: Quote → Acceptance → Invoice → Payment.
Best Practices for Airtable Quote Management
Quote Numbering
Use a clear numbering system:
- Auto-number: Simple but gaps appear if records are deleted
- Formula:
"Q-" & YEAR(Date) & "-" & REPT("0", 4 - LEN(RECORD_ID())) & RECORD_ID()
Expiration Dates
Always set a "Valid Until" date. A formula like DATEADD({Date}, 30, 'days') automatically sets quotes to expire in 30 days.
Version Control
For revised quotes, add a "Revision" number field. When you revise a quote:
- Duplicate the record
- Increment the revision number
- Mark the old version as "Superseded"
Follow-Up Tracking
Add a "Follow Up Date" field and create a view filtered for quotes needing follow-up. Use Airtable Automations to send reminder emails.
Troubleshooting Common Issues
Quote PDF shows wrong data: Check that placeholder names match Airtable field names exactly, including spaces and capitalization.
Line items not appearing: Ensure the linked Line Items field is properly configured in TypeFlow and the loop syntax is correct.
Automation not triggering: Verify your trigger conditions match the test record exactly. Check the automation run history for errors.
PDF not attaching: Confirm the attachment field is selected in TypeFlow and the field type in Airtable is "Attachment."
Pro Tip
Using Make for robust automation is a solid choice. While Airtable automation is powerful, Make offers more flexibility for complex workflows. Other alternatives include Zapier and n8n.
Cost Comparison: TypeFlow vs. Traditional Quoting Tools
Here's how TypeFlow compares to dedicated quoting software for Airtable users:
| Solution | Monthly Cost | Airtable Integration | Best For |
|---|---|---|---|
| TypeFlow | From $17/mo | Native | Airtable users who want flexibility |
| PandaDoc | $19-49/mo | Via Zapier (extra cost) | Sales teams needing CRM features |
| Proposify | $49/mo | Via Zapier (extra cost) | Agencies with complex proposals |
| HoneyBook | $16-66/mo | No native integration | Creative professionals |
When TypeFlow makes sense: You already use Airtable for client management and want a flexible, low-cost way to generate quotes without switching platforms.
When traditional tools make sense: You need built-in payment processing, advanced proposal analytics, or don't use Airtable as your primary data source.
TypeFlow Pricing for Quote Automation
TypeFlow pricing is transparent and scales with your needs:
- Free Plan: 40 documents lifetime
- Starter Plan: $17/month for 200 documents
- Pro Plan: $28/month for 500 documents
- Scale Plan: $68/month for 1,500 documents
All plans include unlimited e-signatures at no extra cost.
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Kevin from TypeFlow
•AuthorKevin Rabesaotra is a growth engineer and automation specialist with 8+ years of experience building no-code solutions. As Founder & CEO of TypeFlow, he has helped hundreds of businesses automate document generation and streamline workflows with Airtable integrations. Previously, Kevin was a Product Lead specializing in growth engineering, running experiments to drive revenue, retention, and lead generation.
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